ABOUT
THE DESIGN ESSENTIAL CO.,LTD
Not just creatives. Not just strategists. We’re the hybrid force where branding, marketing, and client expertise converge — to build brands that lead, not follow
CATILEYA
TUAMPRATHOM
CEO
- Course Director: IBE4 SCB & IBE Innovative Woman Enterprise // BASE, The Retail Expert
- Awarded Asia’s Top Outstanding Marketeer of the Year 2019 by the Marketing Association of Thailand
- Mentor and Brand Consultant for Siam Commercial Bank (SCB)
- Coach for SCBIEP17, SCBIBE, DEF6, DEF7, TU 88 Sandbox
- Best-selling author of 3 business and branding books:
“Turn It Around and Make It Big,”
“Think Big and Go For It: Small Business Doesn’t Mean Small Dreams,”
“Think Big and Go For It: The Handbook for Aspiring Millionaires” - Guest Speaker / Lecturer on Marketing, Branding Design & Entrepreneurship
- Former Regional Marketing at Unilever Thai Trading
- Awarded a Fulbright Scholarship to study Entrepreneurship at Babson College, Boston – ranked the No. 1 university in the world for entrepreneurship
- Graduated with First-Class Honors in BBA from Chulalongkorn University
VIRIYA
TUAMPRATHOM
Brand Engineer Director
- Course Director, BASE: The Retail Expert
- Mentor and Brand Consultant for Siam Commercial Bank (SCB)
- Former Senior Strategic Planner, Lowe Worldwide
- MBA in Entrepreneurship, Babson College, Boston
- BBA, Chulalongkorn University (Second-Class Honors)
NORASETE
ANGWATTANAPANICH
Chief Creative Director
- Bachelor’s degree in Product Design from the Faculty of Architecture, KMITL (King Mongkut’s Institute of Technology Ladkrabang)
- Over 30 years of experience in Branding & Packaging Design